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October 2015

AAR Masterclass: How to develop your clients and stop them from going to pitch

October 13, 2015 @ 8:30 am
The Classroom, The Hive
Manchester, M1 1FN United Kingdom
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Our masterclasses give you the opportunity to hear valuable insights and learn new skills from carefully selected industry experts at a fraction of their usual rate, giving you the edge over your competition no matter what size your business. We deliberately have a limited number of places at our masterclasses so that each attendee will get the maximum benefit from the session. Only 30 spaces available. Follow @theartofnewbiz for updates. AAR Masterclass: How to develop your clients and stop them from…

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November 2015

Experts from Green Square present a masterclass on how to build a valuable agency that will be attractive to acquirers

November 13, 2015 @ 9:30 am - 1:00 pm
HMS President, Victoria Embankment
London, EC4Y 0HJ
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BUILDING YOUR AGENCY FOR SALE MASTERCLASS, LONDON Whether you are considering selling your agency now, in the future, or perhaps never, there are drivers of value that need to be nurtured.  Learn about these drivers and hear real life examples of the good, the bad and the ugly from Barry Dudley and Tony Walford, partners at sector specialist corporate finance house Green Square.     November 13th, 09:30 - 1:00PM   HMS President, Victoria Embankment, London EC4Y 0HJ    Tickets…

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TAONB London: Best in Show -Showcasing winners of the 2015 UK Agency Awards

November 16, 2015 @ 6:30 pm - 9:00 pm
Saatchi & Saatchi London, 80 Charlotte Street
London, W1A 1AQ
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BEST IN SHOW We know there are now a number of events on offer around the topic of winning new business, however fans of The Art of New Business will tell you that our evening events stand-out from the crowd. Hosted at the offices at some of London's top agencies, including Wieden + Kennedy, Karmarama and Digitas LBi, our events bring together ambitious new business people to share challenges and gain insight from the best people who are winning new…

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TAONB Masterclass MCR: How to build your agency for sale

November 24, 2015 @ 1:00 pm - 4:30 pm
The Classroom, The Hive
Manchester, M1 1FN United Kingdom
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Our masterclasses give you the opportunity to hear valuable insights and learn new skills from carefully selected industry experts at a fraction of their usual rate, giving you the edge over your competition no matter what size your business.   We deliberately have a limited number of places at our masterclasses so that each attendee will get the maximum benefit from the session. Only 20 spaces available.   Follow @theartofnewbiz for updates.     Green Square Masterclass: How to build your…

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Agency War Stories: Mediacom and CheethamBell

November 24, 2015 @ 6:30 pm - 9:00 pm
Mediacom, 1 Hardman Street
Manchester, Gtr Manchester M3 3HF United Kingdom
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 Check out "What is The Art of New Business?" on Vimeo here.    EVENT DETAILS: "War Stories" For our evening events this year, we have had a "war stories" theme, and have invited well known and respected agencies to share their tales from the front lines of agency management: honest, warts and all accounts of the challenges faced, mistakes made, lessons learnt and the hurdles overcome in their battle for growth. For our last event of the year we have…

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February 2016

The Art of New Business presents: A pricing masterclass with Tim Williams from Ignition Consulting Group. How to get paid for value instead of time.

February 5, 2016 @ 9:30 am - 1:00 pm
Karmarama, 20 Farringdon Road
London, EC1M 3HE United Kingdom
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A thought-provoking workshop that explores creative solutions for putting agencies on the road to improved profitability by transforming the way they price their services and construct remuneration agreements.   The central premise of this workshop is that agencies can create their own future financial success by learning and implementing the principles of professional pricing and applying the same level of creativity to remuneration as they do to solving their clients' business problems.   Using examples from around the world, this workshop explores innovative new…

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July 2016

Learn highly effective techniques for the hunting and farming of new business

July 28, 2016 @ 9:00 am - 1:00 pm
TBC, London, London United Kingdom + Google Map

Given by two consultants at Hunter & Farmer, one an expert on winning new business from cold and the other, growing existing accounts, this intensive session provides clarity and direction on how to attract, retain and grow accounts.  The central premise of this workshop is that agencies need to be experts in both hunting and farming if they are to succeed for the long-term. Hunter & Farmer's clients include ID Comms, Karmarama, Decideware, The Beautiful Meme and 101. The session is…

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September 2016

New business webinar: agency positioning and marketing strategy tips

September 1, 2016 @ 1:00 pm - 2:00 pm
Online webinar,

Recently delivered for Taan Worldwide (the global network of independent agencies), agency growth expert Karla Morales-Lee is offering a rare opportunity to learn how to effectively market your agency's difference in this one-hour webinar. Karla has worked with leading agencies around the world to help them differentiate their agency in a sea of sameness. Marketing themselves as 'agency brands', her clients outperform the market when it comes to the winning of new business. Her clients include ID Comms, 101 and…

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UK Agency Awards 2016

September 15, 2016 @ 6:30 pm - 11:55 pm
Emirates Stadium, Hornsey Rd
London , N7 7AJ United Kingdom
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The UK Agency Awards is now in its second year, following its successful launch in 2015. It is the UK’s first awards recognising excellence in the way that agencies are run, marketed and grown. The awards are open to all creative, design, digital, marketing, advertising, media and public relations agencies that are based in the UK. The awards will celebrate exceptional agencies, campaigns and talent in 26 categories. The judging panel will feature 30 leading in-house professionals in marketing, communications,…

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A panel discussion on the challenges of change related to the future of agencies: chaired by Richard Robinson from Oystercatchers, panelists from OgilvyOne, ID Comms, +Rehabstudios, The Social Chain and Karmarama

September 29, 2016 @ 6:30 pm - 9:00 pm
The Trampery Old Street, 239 Old Street
London, England EC1V 9EY United Kingdom
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The Art of New Business presents: Change stories from C-suite agency professionals and a discussion on the future of agencies An evening event on Sept 29th 2016 Sponsored by Incite New Business At this event a panel of C-suite agency professionals will share how they are evolving and adapting their businesses to stay relevant within the changing marketing landscape. They will also debate the future of agencies. The event is suitable for anyone working at an agency and the discussion…

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